Thursday 06 April 2017
Swiss banks receive good marks
The level of trust enjoyed by the primary banks of Swiss citizens has once again increased, reaching an historically high level. This was revealed in a representative survey commissioned by the Swiss Bankers Association (SBA). According to the survey results, the banks are considered particularly solid and reliable; bank employees are viewed as competent.
The progress made by the financial centre is recognised: almost half of respondents feel the banks enjoy a good and professional reputation internationally. In the view of the Swiss population, the banks will be among the winners in the trend towards digitalisation. Data protection and a high level of protection of privacy are considered important issues by the respondents. The Swiss population also recognises the importance of the banks for Switzerland as a business location; some, however, are concerned about the competitiveness of the country’s banks at the international level.
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Thursday 06 April 2017
